Artist
Development
c flo productions
The music industry has undergone a paradigm shift in regards to Artist Development in the days of the Internet. Artist Development evolved over time, leaving most of the early stages of development to the artist themselves. For the most part, the days where the record labels find and develop the talents of the up and coming is no longer the same. This is not to say A & R are no longer looking but what they are looking for is the question at hand.

Why Artists Need Artist Development
Ask any artists “IF THEY WANT AN ARTIST DEVELOPMENT DEAL?”
The majority will jump at the opportunity thinking this is all they need to succeed for a career in music. Most artists and bands overlook “Artist development” and never even consider this stage of the process.
Once upon a time it was the A & R reps from major companies who “discovered, fine-tuned, supported, cultivated and developed music artists on a path to stardom. Today, A & R’s are seeking to find the complete package. They are looking for Artists who are ready to be unleashed, so to speak, with an established fan base and some what business savvy as it pertains to the business of music and technology.
At C Flo Productions we develop Star Qualities, while educating and preparing our Artists for the next Steps.
What does Artist Development Include?
- Choreography,Staging, Body Movement, Dance Routines, Lyrical Interpretation, Audience Interaction, Group Routines, Line Dancing;
- Image Consulting/Visual Branding/Wardrobe Styling (Not included in packages but can be purchased separately).
- Consulting is a big part of Artist Development as it pertains to business interactions such as show cases, performances and making smart decisions as it relates to marketing and branding.
The Production Created for World Changers Church International Atlanta
Chris Flo Creative Director and Lead Choreographer of the following production.
C Flo Clients
Pink, TLC, Monica, Boys II Men, Heavy D, Hamilton Park, MTV Music Awards, Soul Train Music Awards, Sean Puffy Combs, Keri Hilson, Ciara, UniverSoul Circus, Ziklag Boyz, DA Famous Boyz, Heaven Beat Box, Comedian Bruce Bruce, and many others…
The Mission
C Flo Productions is committed to providing yesterday’s information to create “The Star of Tomorrow.” Music Today was greatly influenced by yesterday’s musical geniuses.